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Unlike the big-box component next door, the new area will be more pedestrian-friendly, with an ambience that will make it conducive to leisurely shopping, dining and entertaining, he says. The 500,000-square-foot Village at Deerfoot Meadows will have more than 100 retailers, including very high-end stores not previously in Calgary, he says. "We will provide a significant fashion and entertainment area, which will complement the other uses - and by the synergy of all the different areas, it will create an element of excitement for Calgary and give it the global recognition it deserves," he says. Meanwhile, plans are moving on the last phase of the bottom retail site, which Mariash terms a lifestyle centre. The developer will be submitting plans for the residential component of the property to city officials within the next few months. "That makes it a true integrated community - a real gem," says Mariash.

Another key to the development will be access to the shops and services below, as well as a connection to the 40 hectares on the river that Heritage Partners has dedicated to the city for use as parkland. Other plans for the site include office buildings and hotels. We need horizontal connection at the ground level, but there will be vertical buildings, so we're looking for balance and synergy - and that will combine for a powerful outcome." "There is a tendency in developments to plop buildings down with no sense of connectivity, and this long area is an interesting design challenge. "It will be uninterrupted all along the ridge. "It will be a challenge to integrate the buildings and we are planning a pedestrian promenade along the river side of the site as one way to do that," says Mariash. The developer is working on creating a broad, boardwalk-type deck along the east side of the whole range of condos. The challenge is to make the whole project cohesive. "The site is large and lengthy, so we can create mini districts of price categories." "We have an opportunity to please everybody," he says. A seniors' component will definitely be part of the mix, he says, adding that details about the type of facility, where it will be located and how big it will be have yet to be determined. "We learned that people want it all - restaurants, boardrooms, a clubhouse and more," says Mariash. Watch for more on this development when Victoria is featured in Recreation and Investment Properties in the New Condos section on April 28. Bayview, which is now in its first stages of development, is selling quickly.

"The team has taken the things it learned from designing and marketing a similar development in Victoria, B.C. We're talking things like recreation and a clubhouse with Olympic-sized pools, exercise facilities, spa treatments and all the pampering. "By the time we finish, it will probably be the most upscale product of its type in the community. "We believe there is a fairly significant market for that product here," says Mariash. Preliminary plans call for high-end condo towers - as many as 500 to 1,000 units in total - of ultra-luxurious living spaces the likes of which have not yet been seen in Calgary, he says. "The objective is to help sustain what's below." The area is "perfect for luxury residences," he says. The 10.8-hectare parcel of land on top of the hill "is quite a jewel in its own right, and it can be synergistic with the other components," says Mariash. "We'll finalize it with an elaborate and significant urban village, which is just begging in the Calgary market." Mariash has been working on plans for the site since the mid-'90s when he first bought the land. "We're now transitioning into a final vision for the area," says Mariash. The site has views of the river valley both north and south, as well as the extensive shopping mall and big-box retailers below. The area, which is adjacent to Blackfoot Trail on the west side, runs from Heritage Drive on the north to the Blackfoot Mobile Home Park. Mariash is working on plans for The Bluffs at Deerfoot Meadows, a tract of land 100 feet above the retail centre in the valley. The next step is adding a thriving population to take advantage of the project's many shops, services and amenities. His company, Heritage Partners, has already created the backbone of the massive, 1.7-million-square-foot Deerfoot Meadows project just west of Deerfoot Trail and south of Heritage Drive S.E. You need to create an urban village, says Ken Mariash, managing partner of the Deerfoot Meadows retail centre. Kenneth Mariash is the developer of The Bluffs at Deerfoot Meadows project.Ĭreating a good community is not just about putting in stores for people to shop, nor is it about constructing buildings to house people. Kathy McCormick Calgary Herald Saturday, April 14, 2007 Condo towers to be added near Deerfoot Meadows